Last night's exciting men's NCAA Tournament final, in which Louisville defeated Michigan, 82-76, drew a 14.3 rating, up 18 percent over last year's final. Tonight in New Orleans is the women's final between the University of Connecticut and those same Louisville Cardinals.

Will you be watching? The women's game has increased in popularity over the last decade or so, and much of the credit is due to Geno Auriemma's dominant UConn teams, who've managed to build something of a dynasty.

But as big as the women's tournament has gotten, it's still nothing compared to March Madness ... at least not yet. It's an all-Big East final this year, but we're curious how far across the country this matchup can reach.